Principal, Global Trading Systems (GTS)
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It’s been a big year for Sunrun, the largest residential solar company in the world. It sells and leases arrays that go on your roof.
The coronavirus pandemic, which hit the rooftop industry especially hard, forced the company to change its sales strategy overnight, figure out how to inspect solar arrays remotely, and furlough or lay off hundreds of workers.
Then the company announced it agreed to buy its rival Vivint Solar in a deal worth $3.2 billion.
Behind it all is Lynn Jurich, Sunrun’s cofounder and chief executive.
A native of Tacoma, Washington, Jurich, describes her early years at the company as a hustle.
“I’d literally spend my weekends going to farmers markets and putting fliers on people’s windshields, and doing town-hall meetings to explain how you can get solar,” she told The New York Times' David Gelles earlier this year.
Today, the company has about 300,000 customers in the US, and is soon to acquire another 200,000 more with its acquisition of Vivint. Jurich doesn’t seem to be worried about the long-term effects of the pandemic.
“We've been forced to make some hard decisions, but we're also adapting and innovating,” she told Business Insider earlier this year. “I do believe that our company and the renewable energy industry will emerge stronger than before after this crisis is over.”